After US, Instagram Will Now Hide ‘Likes’ Count In India

The photo-sharing app, Instagram, seems to be in a hurry to hide like counts from users’ posts. After hiding the “Likes” count feature on the app in the US last week, Instagram has now announced that it will expand the feature globally including India.

You can read the full story here.

In a nutshell, hiding the likes feature would mean that Instagram users will no more be able to publicly see the number of likes on the posts on their Feed, the web version and also the user’s own profile.

The new likes feature will look something like this:


As you can see the new “likes” doesn’t show the number of likes one has received but only the name of the liker followed by others. Instagram had said the same will help it increase genuine interactions.

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“Starting today, we’re expanding our test of private like counts to the rest of the world beyond Australia, Brazil, Canada, Ireland, Italy, and New Zealand. If you’re in the test, you’ll no longer see the total number of likes and views on photos and videos posted to Feed unless they’re your own. While the feedback from early testing has been positive, this is a fundamental change to Instagram, and so we’re continuing our test to learn more from our global community,” Vishal Shah, VP of Product, Instagram said.


However, the key thing to note is that even if your followers won’t be able to see the number of likes on your posts, you would be able to. To see the number of likes on your post, all you need to do is tap on “others” under the post.

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Instagram is currently hiding likes on posts in US, Canada, Ireland, Italy, Japan, Brazil, Australia, and New Zealand.

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