'Boycott Tanishq' Is Once Again Trending On Twitter For Yet Another 'Controversial' Ad - Viral Bake
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‘Boycott Tanishq’ Is Once Again Trending On Twitter For Yet Another ‘Controversial’ Ad

Tanishq and boycott synonyms to each other? Well, Twitter would invariably say yes!!

The jewellry brand is back again in the news and this time not for promoting ‘Ekatavam’ by scripting an inter-faith marriage and baby shower scene but for another ad that has women talking about the importance of celebrating Diwali with family while parting ways from bursting crackers.

However, the ad we are talking about here was deleted by Tanishq after #boycotttanishq began trending on Twitter. But a shorter version of the same is still available on the page.
https://twitter.com/TanishqJewelry/status/1324976436071915520

The now-deleted ad featured actresses Neena Gupta, Sayani Gupta, Alaya F and Nimrat Kaur, first things first, looking very elegant. Down the road, the ladies spoke about their plans for the festival, advocate a ban on firecrackers and spending time with family.

Also Read: Here Is A Complete List Of States, UTs That Have Banned Fire Crackers This Diwali

As the ad went viral, it irked a section of the society that criticised Tansihq of trying to ‘preach’ how to celebrate Diwali.

https://twitter.com/vivekagnihotri/status/1325423870568931335

https://twitter.com/obnoxiousubtle/status/1325637519283609601

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https://twitter.com/ShefVaidya/status/1325605571303628800

https://twitter.com/BrandsOye/status/1325508378026668032

Meanwhile, some Twitter users came in support of Tanishq too. They said that the brand’s idea behind the ad was to only promote unity and call to not use crackers as a sign of their concern for the environment.
https://twitter.com/Bharti0215/status/1325647333065859073

https://twitter.com/ShreyMakwana1/status/1325625084212514816

https://twitter.com/shravanijenaa/status/1325613530670796800

Meanwhile, another section of people sought to limit themselves to making memes on the whole trend, kyuki ye bhi important hai!!

https://twitter.com/_Shagun_Mangal/status/1325648467994189824

https://twitter.com/star_lord_x/status/1325523855050375169

https://twitter.com/Belikebob3/status/1325497664440397824

https://twitter.com/Hemanth83156354/status/1325647166614876160

https://twitter.com/Ayush_tweets_/status/1325575208497942528

Also Read: Google Pay Has A New Logo & We Don’t Feel Good About It

Tanishq, for the unware, had earlier been accused of promoting love jihad after it realised an ad showing an interfaith marriage.

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